Earn links that move rankings.
I'm Adam Docherty, a freelance digital PR consultant based in the UK. I help ambitious brands earn high-authority backlinks and press coverage that improve organic rankings, without the agency overhead.
Proven Results
Data-driven growth
Digital PR that drives real SEO impact
As an independent digital PR specialist with a deep understanding of how search works, I build campaigns that earn the links and brand signals that search engines actually care about.
High-Authority Backlinks
Authoritative links from top-tier publications are one of the strongest ranking signals in search. I earn them through genuine editorial coverage, not paid placements.
Organic Ranking Growth
Brand signals, press mentions, and domain authority gains from digital PR campaigns compound over time, lifting organic visibility across competitive keywords.
AI Search Visibility
AI tools increasingly cite authoritative publications when answering queries. A strong digital PR presence puts your brand in the sources they draw from.
Selected coverage
Stories that land in the press
A selection of earned coverage, from national motoring advice to a local business opening.
Daily Record
Local news
Digital PR for your business
A digital PR approach built around your business
Your audience, industry and stage of growth shape the stories worth telling. Explore the service that fits your goals.
Digital PR for Insurance
Turn your insurance expertise into useful press commentary, earned links and coverage that builds customer trust.
Explore this serviceDigital PR for Finance
Build credibility for financial services and fintech brands with expert commentary, press coverage and earned editorial links.
Explore this serviceDigital PR for Startups
Build authority and organic visibility with affordable packages designed for early-stage and growing businesses.
Explore this serviceDigital PR for Travel Brands
Turn your travel expertise into relevant stories, editorial coverage and links that help your brand get discovered.
Explore this serviceDigital PR for SaaS
Build buyer trust and search visibility through expert commentary and earned editorial links for your SaaS brand.
Explore this serviceDigital PR Packages
Straightforward, link-volume based pricing. Every package is run by me personally — not handed to a junior account exec — built on bespoke outreach and journalist-led stories, scaled to your ambition.
5+ Links
£2,200
Enquire NowPackage includes:
- All links DR35+
- Bespoke outreach strategy
- Journalist-led story creation
- Ideal for new & growing sites
15+ Links
£6,600
Enquire NowPackage includes:
- All links DR35+
- Bespoke outreach strategy
- Journalist-led story creation
- Built for established brands
25+ Links
£9,500
Enquire NowPackage includes:
- All links DR35+
- Bespoke outreach strategy
- Journalist-led story creation
- For competitive industries
Why hire an independent digital PR consultant?
When you hire an agency, you get pitched by a director and handed to a junior. When you work with me, you get a senior digital PR freelancer who personally runs every campaign from strategy to placement.
- Direct access to a senior digital PR specialist
- No account managers, no juniors, no red tape
- Bespoke strategies and transparent reporting
Latest Insights
Practical thoughts on digital PR, link building, and growing your brand's authority online.
How I Got a Client 100+ Pieces of Coverage From One 5-Link Order
A Bella Bathrooms case study: how a minimum order of 5 higher tier links turned into 110 total live placements across major UK titles.
Digital PR
Why You Should Be Building Author Profiles for Your Expert Commentary Campaigns
Journalists are more cautious than ever about who they feature. A well-built author profile removes the doubt and gives your pitches a serious edge.
Top Digital PR Experts and People to Follow on Reddit
Reddit has some of the most honest conversations about digital PR happening anywhere online. Here are three accounts worth following.
Ready to earn links that matter?
Let's talk about your goals and build a digital PR strategy that drives real, measurable organic growth.
Get in touch today